About Ellen Lail
MY QUALIFICATIONS
Ellen is a seasoned sales executive who transitioned into coaching in 2022 to leverage her 35 years of executive leadership, sales management, and achievement of results.
Leveraging her experience and expertise, she is able to assist executives and sales leaders in fine tuning their leadership skills and teamwork across their executive
Ellen is a seasoned sales executive who transitioned into coaching in 2022 to leverage her 35 years of executive leadership, sales management, and achievement of results.
Leveraging her experience and expertise, she is able to assist executives and sales leaders in fine tuning their leadership skills and teamwork across their executive staff accompanied by a solid, sustainable plan to reach and exceed their goals.
Ellen has partnered with over 60 Leaders and Individuals representing the following organizations: BMC Software, IBM, VMware/Broadcom, US AirForce, TC Transcontinental, CDW Corporation, Presidio, Genesys, Royal Caribbean Group, NASA, Hilton, Blackrock, Pure Storage, Cisco, Sonar, Amazon Web Services, The University of Georgia, Kennesaw State University, and The University of Southern California
COACHING ENGAGEMENT EXAMPLES
- SVP, Global Channel Sales: Improved their communication and results with the Board of Directors
- VP team reporting to CEO: Gained awareness of their strengths and opportunities for growth to take the organization to the next level
- 2nd Level Sales Directors: Improved their sales results by turning 360° leadership feedback into an action plan
- 1st Level Sales Managers: Improved their influence and negotiation skills to uplevel their teams
- Director, Sales & Strategy: Communicated their strengths to key stakeholders to open up new career opportunities
- Sales Representative: Developed a plan to explore and find potential jobs and secured a new job
- Individual Contributors: Improved their results by improving their time management, prioritization and work/life balance skills
- Early-in-career: Increased their opportunity to succeed in their interviews and their first job through just-in-time coaching and education
CAREER HISTORY
2022 – present: Executive Coach, ICF-ACC Certified
2022 – 2024: Broadcom/VMware
2013 – 2022: Pure Storage
2011-2023: VCE -Virtual Computing Environment Company*
2000-2010: Cisco
1992- 2000: BellSouth (currently AT&T)
1988-1992: Various IT Integrators
* VMware, Cisco, EMC, and Intel joint venture
I am ready to help you. . .
IF YOU ARE THINKING . . .
MY NEW JOB. . .I must be successful
TAKING IT TO THE NEXT LEVEL . . .I am primed, but. . .
A CHANGE. . .I am ripe!
CAN'T SEEM TO REACH MY GOAL. . .I am stuck
MY TEAM IS INEFFECTUAL. . . I must sponsor change
GOTTA LEAD MY TEAM TO SUCCESS. . .I must alter my leadership approach
ENDORSEMENTS
IMPACT
SUPERPOWER
APPROACH
"Ellen, the breath and magnitude of the impact you've had on me and others is beyond measure. I am so grateful to count myself among the many that you mentored, coached, inspired and motivated. Thank you for showing me how to invest in myself, the business and other people with grace and humility."
Misa
Learning and Enablement Leader
APPROACH
SUPERPOWER
APPROACH
"When I think of Ellen Lail I think focused, goal-oriented, reliable, consistent, understanding, persistent, capable, "can-do" attitude, "will-do" attitude and many more."
Frank
1st Line Sales Leader
SUPERPOWER
SUPERPOWER
SUPERPOWER
“Ellen is intuitive and her coaching is dead on providing exactly what I need at exactly that moment.”
Katherine
2nd Line Sales Director
EXECUTION
SUPERPOWER
SUPERPOWER
“Thank you so much Ellen! You helped me to realize what exactly to focus on when it comes to branding knowing my strengths and weaknesses and more importantly starting with my first milestone in building my network action plan.”
Ahmed
Assistant Vice President
Transform TODAY - POTENTIAL ENGAGEMENTS
NEW JOB
THE NEXT LEVEL
THE NEXT LEVEL
SUCCESSFUL TRANSITION
Preparation, planning & execution on critical activities, task and conversations necessary to be successful in your first 90 days and Year.
12 months - approx.
$2,400
THE NEXT LEVEL
THE NEXT LEVEL
THE NEXT LEVEL
PRIMED AND NEEDING A PLAN
Clarification of what is required to advance to the next level or to get the promotion and building a plant to get there.
6-12 months - approx.
$2,400
A CHANGE
THE NEXT LEVEL
GOAL ACHIEVEMENT
WHAT'S NEXT
Exploration, clarification and determination of your values, passion, purpose and brand to identify your next move and a plan to get there.
6-12 months - approx.
$3,200
GOAL ACHIEVEMENT
LEAD A TEAM TO SUCCESS
GOAL ACHIEVEMENT
GETTING UNSTUCK
Exploration and identification of the obstacles, challenges and situation holding you back and creation of a plan to remove the roadblocks and achieve your goal.
6-12 months - approx.
$2,000
TEAM REALIGNMENT
LEAD A TEAM TO SUCCESS
LEAD A TEAM TO SUCCESS
SPONSORSHIP CHANGE
Increase self awareness and identification of team dynamics preventing the team from maximizing their market opportunity and achieving success
Executive Leadership Team (4+ Leaders)
12-18 months - approx.
$40,000 - depending of the number of leaders
LEAD A TEAM TO SUCCESS
LEAD A TEAM TO SUCCESS
LEAD A TEAM TO SUCCESS
YOUR BEST LEADERSHIP APPROACH
Through leadership assessments, increase awareness of the leadership behaviors and competencies that must change to accelerate success across the organization.
Executive Leadership Team (4+ Leaders)
12-18 months - approx.
$40,000 - depending on the number of leaders
WHAT YOU SHOULD KNOW ABOUT ELLEN LAIL
I AM READY. . .
I am ready to partner with you. I understand you may be stuck; you may be uncertain how you are going to achieve your goals for this year; you may feel lost without a path to realize your career goals; or you may be ready to embark upon a new role, job or career. Would you like to put your finger on exactly what’s holding you back so you can move forward with vigor and a plan?
You can rely on me to help you accelerate your journey to get unstuck and gain certainty with a plan aligned to your values, passion and purpose.
Clients of mine have found my coaching has assisted them in moving their career forward (getting unstuck); finding more effective ways to influence and communicate with their team and leadership; as well as working through a voluntary transition such as a new job or an involuntary transition such as a layoff. I believe in making the best of every transition. Some key outcomes to target during a transition are improving one’s performance by moving from mediocre results to exceptional results and increasing one’s opportunity for promotion by evolving their leadership behaviors to demonstrate their true leadership potential.
Being a woman, I am able to help other women working in male-dominated industries work through issues unique and personal for women such as work-life balance, career planning, career advancement and career transitions. Additionally, I can provide great insights to men who want to ensure they connect with the women on their team and in their industry by building strong, productive, lasting relationships.
In sum, I assist my clients improve their self-confidence in the value they can bring now and, in the future, and provide tools and techniques to help them communicate and demonstrate their potential ultimately enabling them to achieve their goals, purpose and dreams.
Having had success as a sales leader for over 35 years at Broadcom/VMware (AVGO), Pure Storage (PSTG), VCE (joint venture), Cisco (CSCO) and ATT (T), I find immense fulfillment in helping others advance their careers and the careers of the people they lead. After consistently working to elevate my teams by making coaching an integral part of my process and success, I pursued formal training to amplify my expertise and became a Certified Coach with the International Coaching Federation (ICF - ACC).
When not coaching, I enjoy anything outdoors. I gravitate to the ocean and water related activities. I have taken up pickleball and strive to play weekly. I'd really like to see my golf score land below 95. I have a garden with over 80 varieties of daylilies and am a member of the American Daylily Society. When it's cold and rainy, I enjoy reading, painting and needlework. I've been married for over 30 years. Fortunately, my husband enjoys almost all of the same hobbies with the exception he does CrossFit and I do yoga!
I was born in Memphis, TN and have lived in Chattanooga, TN, Birmingham, AL, the Florida Panhandle and Atlanta, GA. I earned a Bachelor of Arts in Journalism (A.B.J.) from the University of Georgia, along with a Master of Science (M.S.) in Industrial/Organizational Psychology from the University of Tennessee at Chattanooga. In 2023, I was recognized as the Distinguished Alumna of the Year from my high school alma mater, The Hutchison School.
Let's get started! Call, text or set up a meeting with me so we can begin. I am eager to meet you and move forward together!
